It’s a whisker.
You’re doing everything right.
You’re following a proven strategy.
You’ve removed many mistakes from your resumé.
Your strategy has undergone refinement.
Why haven’t you started winning yet?
Yeah, we’re used to asking million dollar questions by now.
In fact, such questions are all we ever ask.
What do you think is the answer?
The answer is you.
There’s something about you.
It’s not fitting.
You’ve got two options.
Either make your strategy fit to this something, or …
… make yourself fit to the strategy.
Both options can work, and you can start winning.
Which option is easier to implement?
I think the more relevant question here is a different one.
Which option befits the situation?
I’ll give you an example.
I’ve got time issues.
I make my market strategies fit my time issues.
I can’t change my time issues, for something or someone will fall short then. Like everyone, I have many commitments too.
Therefore, I fit my market strategy around me.
I keep fitting, fitting, fitting, till the strategy either works, or is discarded for want of a win.
Yeah, that’s me.
Maybe your situation is different.
Maybe you need to cater to the public.
You’re not expecting the public to change to your whims and fancies, are you?
Not as a newbie, no no, that would be a cardinal sin.
After all, the public is your paymaster, right?
Customer is your king, or queen.
It becomes different when you turn into a celeb.
Then you can dictate fashion.
However, till you become a celeb, fit to the public, if you want to win.
Behave in a manner that people want to pay for what you have to offer, again and again and again.
Maybe there’s a slight whisker of a trait in your behaviour that people don’t like.
Whether you’re changing yourself, or fitting your strategy to meet your unchangeable nature or schedule, sometimes it’s only a whisker that makes the difference between winning and losing.
People have lost olympic medals by one-hundredth of a second.
What’s that millisecond lag in your own life that you need to get rid of?